4 things that you can do to increase your marketing teams' workflow and collaboration. When the workflow is digitally altered, remote work obstacles become assets. The radical shift sales groups have undergone in the past two years is not virtual....

Freelancers are the new employees in many businesses. They're cheaper, and they work harder than employees. So, how do you make sure the best freelancers represent your business? There are a few things to consider before you choose a freelancer. A...

Did you know that more than 50% of customers who conduct a local search will visit a store within a day? What’s more,78% of local mobile searches result in an offline purchase, and about 56% of all “on-the-go”...

As things shift more and more into the digital age, it’s essential to take note and start making your business more accessible online. No amount of accessibility will change anything if you aren’t attracting traffic,...

It’s every marketer’s worst nightmare: Churn. It’s what happens when customers, who are notoriously fickle with their loyalties, come to a company, only to leave eventually for your competitor.  If you’ve experienced...

Building a website for your business is a great way to attract new customers and keep in touch with old ones. What many business owners miss, though, is that customers expect certain things from your website. This is not a one-way relationship. If...

If you’re planning to throw a customer appreciation party, there’s one thing you have to do, no matter what: make sure it doesn’t suck. Because the stated purpose of a client event is to celebrate your customers, recognize...

Today, social media is synonymous with online marketing. If you’re looking for a way to improve your brand’s online presence and encourage more people to interact with your company, engaging on social media is one of the best...

Today, there are more than 2.23 billion monthly Facebook users. This represents an 11% increase from last year. In case you had any doubts about the functionality of Facebook, this statistic should put it right to rest. As if that weren’t...

Your Facebook page: it’s your company’s digital doorstep. Whether you’re setting up a new home page for your brand or trying to ensure that your existing one is as good as possible, you know that quality is everything, and...

If you run a business, you know there are dozens of reasons to be on Facebook. The first is that Facebook is the largest social media platform in the world, and that there are millions of people who use it daily. The truth is, how you interact on...